Strategic advertising campaigns Don E. Schultz, Dennis Martin, William P. Brown

ISBN 0872510891
Strategic advertising campaigns Don E. Schultz, Dennis Martin, William P. Brown
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Strategic advertising campaigns Don E. Schultz, Dennis Martin, William P. Brown

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Book's title: Strategic advertising campaigns Don E. Schultz, Dennis Martin, William P. Brown
Library of Congress Control Number:83072177
International Standard Book Number (ISBN):0872510891
System Control Number:.b10003514
System Control Number:(OCoLC)10766450
Cataloging Source:DLC, DLC m/c YBM
Personal Name:Schultz, Don E
Edition Statement:2nd ed
Publication, Distribution, etc.:Chicago, IL . Crain Books, (c)1984
Physical Description:xii, 532 p. : ill. ;, 25 cm
Bibliography, etc. Note:Includes bibliographical references and index
Personal Name:Martin, Dennis G
Personal Name:Brown, William P
Location:NBuC BSCMN, AYBM$hHF5823$i.S3636 1984
Rubrics: Advertising campaigns


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